What every agency needs to know right now — from generative experiments to agentic workflows, and the patchwork of laws already reshaping how agencies operate.
Agencies are racing to use AI. The law is racing to catch up. And in the gap between those two speeds, real money, real IP, and real client relationships are being put at risk — often without anyone at the agency realizing it.
This Blueprint distills a members-only session with Paavana Kumar, Partner at Davis+Gilbert LLP, into plain-language frameworks and practical on-ramps agency owners and operators can put to work immediately. No legalese, no theory — just the things you need to know and the tools to act on them.
The full report: generative vs. agentic AI, the three-bucket guardrails, the regulatory patchwork, IP and ownership, testing discipline, and the practical on-ramp — plus a plain-English glossary.
Score your agency's AI exposure across the three buckets, classify which kind of AI you're running, and download a usage-log template to start your audit trail.
Launch the tools →Why the legal exposure is fundamentally different when AI stops suggesting and starts acting on your behalf — and how to tell which one you're using.
Paperwork, people, and records. The simplest model for knowing where your agency is exposed — and where you're covered.
Federal inaction, state action, EU pressure, and industry-specific rules. What to watch — and what's safe to ignore for now.
Who owns AI-assisted work? What can clients claim? Where does training-data liability sit? The quiet questions about to get loud.
A pre-deployment testing posture that separates agencies that survive a bad AI output from ones that don't — before it ships to a client or runs on one.
If you do nothing else this quarter, do these things. The minimum viable AI-legal posture for a 5-, 25-, or 100-person indie.
Fifteen plain-language questions across Paperwork, People, and Records. Score your agency's current exposure in under ten minutes.
Four yes/no questions that classify which kind of AI you're running — and which risk posture it requires.
The minimum set of checks before any AI output reaches a client or goes live.
A downloadable CSV to start logging where, how, and on what your agency is using AI — the record you'll wish you had when someone asks.
Download the report, work through the self-assessment, and pick one thing to fix this week. The goal isn't to solve AI legal risk — it's to stop leaving it entirely to chance.
